Formulating mission and vision with examples
A mission and vision are important elements for a company. They form the basis of the strategy and important decisions. […]
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Create Confrontation Matrix Key Points
To form a clear picture of the confrontation matrix, you place the main points opposite each other. These are the
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Creating a DESTEP analysis | explanation
Are you going to make the DESTEP analysis? Then you want to do it right. That is why we explain
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Create and complete a confrontation matrix
Creating a confrontation matrix is part of the strategic marketing plan. Completing the matrix is bas on input from the
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Components of the ABCD Analysis
The ABCD analysis is an analysis of four different components from the external environment: To perform these analyses, you can
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Performing ABCD Analysis (Explained)
The ABCD analysis is used to analyze the external environment. The external analysis is an essential part of the strategic
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Example of a good main question
You can delimit a main question in various ways. To give you an idea, below are examples of delimitations. You
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Formulating the main question in your thesis
Formulating a main question is important for your marketing plan and thesis. You draw this up after creating the problem
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Create an internal analysis? Follow these 4 steps (with example)
Are you going to start with the internal analysis? Then you want to do it as well as possible. In
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There’s a trendy trick
How would you feel if one of your friends quietly started working for several companies at once? This practice became
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What is UNIFIED COMMUNICATION (UC)
Unified communications (UC) is a framework for integrating multiple asynchronous and real-time communication tools with the goal of improving communication,