And this started with larry page and sergey bin (founders of google) who created the original algorithm. There have been many changes and now computers are learning and computer programs are responsible for making decisions based on a number of parameters The table below shows beyond the boundaries of the content found on a website. The most common factors that are taken into account by the search engine algorithm. Google seo algorithm image source to make it easier to understand, a simple process of how search engine ranking algorithms work: step 1: analyze user query the first step is for search engines to understand what kind of information users are looking for.
To do this they analyze the user’s query by breaking
It down into a number of meaningful keywords. A keyword is a word that has a specific meaning and purpose. For example, if you type: “how to make longan cake?”, the search engine will know from the words “how” that you are looking for a guide on how to make longan cake, and therefore the results will contain websites about cakes and baking instructions. If you search for something like “buy…”, they will know that you are looking to buy a specific item, the results will include e-commerce sites, sales websites, etc. Machine learning has helped them link related keywords together.
For example they will know that
How to change a light bulb” is similar to “how to replace a light bulb”. Machine learning is increasingly developed, and up to now, the vietnamese language with synonyms, the search engine also understands quite closely and returns similar results. For example, you search for “stomach pain relief” compared to “stomach pain relief” I have read a few tutorials from google, and google talks a lot about their algorithms. For the examples I just The table below shows mentioned above, you can refer to the source article information from google. They are also smart enough to handle spelling errors, understand plurals (for english queries), suggest search results that correct user typing errors (whether searching by text or voice search) step 2: find the right page the second step is to look at their index and decide which page can provide the best answer to a given query.
This is a very important step
The whole process for both search engines and web owners. Search engines need to return the best results as quickly as possible to keep users happy, and web owners want their sites to be selected so they can get traffic. This is also the stage where gcash phone number good technical seo can influence the decisions of the algorithms. To give you an idea of how to put the work together, here are the most important factors. Title and content relevance – how relevant the page’s title and content are to the user’s query. Content type – if a user requests an image, the returned result will contain an image, not text.
Quality of content content needs to be thorough
Useful and informative, without bias. Site quality – the overall quality of a website matters. Google will not show pages from websites that do not meet their quality standards. Published date – for news related queries, google wants to show the latest results. So published date is also taken into account. Page popularity – this is not related to creating a winning b2b influencer marketing strategy the traffic of a website. But to the popularity of other websites for your page. A page with a lot of referring references (backlinks), from other websites is considered more popular than other pages with no links and therefore has a better chance of getting priority by the algorithms.
This process is also known as off-page seo
Which I explained in my previous article. Page language – users are served pages in their language and it is not always english. Website speed – fast loading websites (around 2-3 seconds) have an advantage over slow loading websites. Device type – mobile searchers snbd host are served by mobile-friendly pages. Location – users searching for results within their area. For example “japanese restaurants in nha trang” will be shown results relevant to their location. Those are just the surface issues you can see and do right away. As mentioned earlier, google uses over 255 factors in their.